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Your baseline
Tier1/AI · Company intro
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$500/mo~$6k/yr meter floor |
Platform included; meter Website Visitor Identification + sends (unlimited contacts/seats) |
Built for relationships - briefing, CRM, gates, Wingman |
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| Marketing & email SaaS |
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| HubSpot Marketing Hub · Professional |
~$890/mo+ $3,000 onboarding · 3 core seats |
Marketing contacts (2,000 included); ~10× contact tier email sends/mo; +$45–50/seat |
General inbound marketing; not relationship-native |
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No per-contact tax; relationship agents & approval loop |
| HubSpot · ~10k contacts (Pro tier) |
~$1,390–1,590/mocontact add-ons |
Contact bands (+$250/mo per 5k overage on Pro, per HubSpot guides) |
Same stack - cost scales with list size |
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25k sends on Company intro without a 10k-contact fee |
| Mailchimp · Standard |
~$135/moat 10,000 contacts |
All contacts in account (incl. unsubscribed); ~12× contacts in send limit |
Email / newsletter only |
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CRM, intel, mentions, strategy - not email-only |
| Communications platforms & services |
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| Q4 Platform |
~$24k–47k/yrcontract benchmarks |
Custom quote; IR website, events, CRM modules |
Communications OS |
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Lower entry; meter vs large annual commit |
| Notified IR Hub |
~$6k–15k+/yrquote-based |
Annual contract; IR site, webcasts, wire bundle |
Wire + comms |
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Orchestration + daily execution, not services-only |
| Micro-cap communications agency retainer |
$5k–15k/mo$60k–180k/yr typical |
People time; projects extra (roadshows, perception studies) |
Agency expertise |
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Always-on platform; you approve every outbound |
| CRM & point tools |
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| Salesforce Sales Cloud |
$25–$165/user/mo5 users ≈ $125–825/mo+ |
Per seat; CRM without email delivery or relationship workflow |
CRM only - rest of stack still needed |
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relationship CRM + sends + intel in one meter |
| Point tools (mentions + social + calendar) |
$500–2k+/mocombined |
Multiple vendors (Meltwater, Brandwatch, schedulers - quote-based) |
Partial coverage; no shared approval loop |
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41 agents + Wingman orchestration |